PubMatch Announces Exclusive Branded Online Rights Trading Partnership with The London Book Fair

PubMatch, the premium global rights trading platform for the book publishing industry, is delighted to announce an extension of its current exhibiting partnership with the London Book Fair to encompass a year-round, online service for those involved in the buying, selling and marketing of copyrights and intellectual property (IP).

The London Book Fair service, GLOBAL RIGHTS 365@LBF, will facilitate IP trading across books and the wider brand licensing universes including TV, film and gaming across all territories. This exciting development is being launched on the eve of the Beijing International Book Fair, which begins August 28, 2015. Titles are scheduled to be uploaded from both the China Publishing Group and Phoenix Publishing and Media Group, representing some of the world’s largest publishing enterprises. GLOBALRIGHTS 365@LBF will be available to London Book Fair participants on an initial trial basis that then offers a preferential rate upon signup. Designed to make the marketing of titles, aggregation of data and rights trading simple and easy to navigate, this development will enable the conversations opened at book fairs to continue within a straightforward commercial context.

Commenting on the initiative, Jon Malinowski , cofounder of PubMatch, says , “We are very excited about this strategic partnership with the London Book Fair. The initiative will help promote more rights opportunities, not only at the London Book Fair, but year round at all International book fairs. It will also help drive more rights sales for publishers through better rights management, as well as allowing agents to use the rights database and proprietary catalogue generation toolkit without being seen on the web.”

Jacks Thomas, Director of the London Book Fair adds, “Rights trading is central to our exhibitors and we are very pleased to be able to offer a year round service that will complement the conversations begun, and relationships founded at our book fair. GLOBALRIGHTS365@LBF will feature rights available from publishing and also other related creative industries which we believe will enhance the opportunities that exist to foster IP transferring across both geographies and formats. This is yet another exciting example of how digital platforms can add value to the existing ways of doing business.’

For more information, contact Seth Dellon, +1-212-377-5505 or seth@pubmatch.com.

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ABOUT THE LONDON BOOK FAIR
The London Book Fair (LBF) is the global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels. Taking place every Spring in the world’s premier publishing and cultural capital, it is a unique opportunity to explore, understand and capitalise on the innovations shaping the publishing world of the future. LBF brings you direct access to customers, content and emerging markets. LBF 2016, the 45th Fair, will take place from Tuesday 12-Thursday 14 April 2016, Olympia London. LBF’s London Book and Screen Week will run for the second year, with the book fair as the pivotal three day event within a five day programme. Mexico was Market Focus country in 2015, following Korea in 2014. For further information, please visit: www.londonbookfair.co.uk

ABOUT PUBMATCH
Founded in 2009, PubMatch offers a complete rights toolkit for publishers, agents and authors. It is a worldwide community for the publishing industry that encourages the creation of business relationships and the worldwide spreading of ideas. PubMatch facilitates rights title management, data warehousing, communication and the simplification of rights marketing for publishers, agents and authors, making it the go-to place for the international publishing community to find new titles and new talent. The organization is a joint venture between Publishers Weekly and Combined Book Exhibit (CBE).

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