Advertiser Behind Maltesers’ Paralympics Campaign to Join Building Inclusivity In Publishing Conference

Advertiser Behind Maltesers’ Paralympics Campaign to Join Building Inclusivity In Publishing Conference

Final Conference Line-Up Announced!

London. 28 October 2016. The Publishers Association and The London Book Fair have announced that AMV BBDO’s Philippa Field, who was behind Maltesers’ award-winning Paralympics advertising campaign featuring actors with disabilities, will be speaking at the Building Inclusivity in Publishing Conference on 15 November.

Discussing the Maltesers TV advertising campaign, which aired on Channel 4 during the Paralympics and included the first-ever sign language only advert, Field will join a raft of eminent speakers at the conference, as yet unheard at publishing conferences.

Other speakers announced today include: HarperCollins’ Louis Patel; author, journalist and Social History Hub founder, Lainy Malkani; Ken Wilson-Max, publisher of chicken! newspaper for children; and Raymond Antrobus, curator of spoken word club night, Chill Pill.

The day-long conference will explore how the publishing industry can ensure it reflects the diversity of British society, and will be jointly chaired by broadcaster Rosie Goldsmith and journalist Arifa Akbar. Attendees will have the opportunity to share ideas and learn from other industries. Keynote speakers are Crystal Mahey-Morgan, founder of story-telling brand OWN IT!, and Robyn Travis, author of Mama Can’t Raise No Man.

The Building Inclusivity in Publishing conference will take place on 15 November at 15 Hatfields, London.  For the full conference programme, list of speakers and to book your place, visit: www.londonbookfair.co.uk/bipconference.

Philippa Field, Account Director at Abbot Mead Vickers BBDO, said: “I’m delighted to be attending the Building Inclusivity in Publishing conference, and to talk to the publishing industry about the genesis of our innovative campaign with Maltesers for Channel 4’s Paralympics.”

#inclusivityconf16

Book Tickets www.londonbookfair.co.uk/bipconference

 

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Media enquiries: Please contact Dani Freeman Midas PR, Tel:  020 7361 7860, Daniel.freeman@midaspr.co.uk

www.londonbookfair.co.uk

 

 

Notes to editors:

Building Inclusivity in Publishing, 15 November, 15 Hatfields London, is a new conference, programmed by The Publishers Association with event management by The London Book Fair (LBF), to address the issues around inclusivity and diversity in publishing. Conference themes will be increasing inclusivity in publishing from discovering new writing talent, diversity in published content, reaching new audiences, diversity in the publishing workforce, accessibility, bookselling and mentoring. The conference will look at progress so far, existing initiatives and organisations as well as discussion of ways to promote diversity across the industry.

THE LONDON BOOK FAIR, OLYMPIA, LONDON: Tuesday 14 -Thursday 16 MARCH 2017

THE LONDON BOOK FAIR (LBF)

The London Book Fair (LBF) is the global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels. Taking place every spring in the world’s premier publishing and cultural capital, it is a unique opportunity to explore, understand and capitalise on the innovations shaping the publishing world of the future. LBF brings you direct access to customers, content and emerging markets. LBF 2017, the 46th Fair, will take place from 14 – 16 March 2017, Olympia London. LBF’s London Book and Screen Week will run for the third year, with the book fair as the pivotal three day event within a seven day programme. London Book and Screen Week will begin on Monday 13 March. For further information, please visit: www.londonbookfair.co.uk

THE PUBLISHERS ASSOCIATION

The Publishers Association is the leading trade organisation serving book, journal, audio and

electronic publishers in the UK. Members represent over 80% of the UK publishing industry including global companies such as Elsevier, Wiley, Pearson, Penguin Random House, Hachette and the University presses, as well as many independent publishing houses. www.publishers.org.uk.

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